The Comment: This, my friends, is a prime example of Health Washing. Companies trick you into thinking that their product is actually good for you because it organic, fat-free, packaged in an sustainable way, etc. Nature's Path is a brand people often associate with healthy products so consumers will likely assume that this product is good for them. But don't let the organic label, reputable company name, and inclusion of a superfood (they are not just cherry, they are cherry pomegranate... how fancy). Organic sugar is still sugar, organic white flour is still white flour, and these are still junk food/a treat.
However, if you are a die-hard tart fan who loves a good tart for breakfast, then this product is a much better option. The ingredients are simplier (fewer chemicals) and more sustainable. Health Washing only applies if you never ate chips but then started because the particular chip product claimed to be good for you. It doesn't apply if you already eat chips everyday and then switched to the organic, low sodium ones.
One more story before I sign off for the day: I was in a health food store looking to buy some sunscreen (note: healthy suncreen tends to be very expensive). I came across a cheap one that also claimed to be organic. Score! Yet, upon further investigation of the ingredients, I saw that the sunscreen contained all kinds of junk. And as for the organic labeling, only one ingredient amongst the thirty or so in the product was certified organic... and guess what this one ingredient was: the fragrence! Needless to say, I did not buy this product.
Moral of the story: Companies can be sneaky, sneaky! Read labels carefully.